Success Story

10x Growth in Website Organic Traffic in 6 Months

Disruptive SEO strategy through video marketing

Challenge

The client wants to rapidly grow the reach of Montessori based digital resources available on their website to parents, educators, and teachers across the world. This will help children to learn various concepts more practically and make education an integral part of their growth journey. Though there are 500+ videos created in different languages, there are hardly any views either on their YouTube channel or on the website.

Client Profile

A U.S.-based education company provides free resources like videos, blogs, worksheets, and data sheets in 6 different languages for children across different age groups. Toddlers (1–3 yrs), Primary (5–7 yrs), and Elementary (9–12 yrs). The client specializes and focuses more on Montessori concepts and methodologies.

Key benefits to the Client

600%

Increase in Website Organic Traffic

30+

Business Keywords started Ranking on Page 1 of Google SERP

100%

Increase in no. of YouTube Subscribers

Research & Analysis

The initial research revealed that

The videos created so far have not been optimized to the targeted keywords.

The landing pages created on the website with video links either have no or very little content and are not optimized.

There are no other resources to strengthen the focussed areas/keywords.

Social engagement is poor and does not link to the website.

The team at LeadWalnut has been very responsive and effective in helping us achieve benchmarks and goals. I enjoy working with them and they continue to provide quality outcomes and deliverables.

Joel Parham

What was Done by LeadWalnut

Game Changer

150+

videos were optimized and 50 new videos created

300+

video landing pages were optimized and fresh content was added as part of the SEO strategy

100+

inactive web pages were indexed

60+

new blogs & worksheets were created based on competitive analysis

100+

untapped keyword was identified in consultation with the client

Performance Indicators

350% increase in keywords ranking on pages 1 and 2 of Google SERP

120% increase in no. of keywords featured on Google Featured Snippets

600% increase in website organic traffic

How Leadwalnut can help?

LeadWalnut is an ISO-certified enterprise SEO specialist focused on helping you to maximize rankings, traffic, and conversions from your website.

LeadWalnut uses a combination of Content Strategy, Video Marketing, and Social engagement techniques to improve web performance.

LeadWalnut builds world-class websites, creates engaging success stories, and refines key messages around offerings, and problem areas to build trust and emotional connections with prospects.